[Auto-translated content] The Arab Research and Studies Institute of the Arab Educational, Cultural and Scientific Organization (ALECSO) participated in the conference “Education and Media Production in the Arab World in Light of Technological Development,” which it organized in partnership with Nahda University, the Canadian Media Institute, and the International Academy of Engineering and Media Sciences, under the generous sponsorship of the Ministry of Higher Education and Scientific Research of the Arab Republic of Egypt, on Tuesday, April 29, 2025. The conference witnessed a large participation of media professors, specialists, and researchers who enriched its sessions with scientific interventions. Soraya, and in his speech during the opening session, Professor Mohamed Mustafa Kamal, Director of the Institute, conveyed the greetings of His Excellency the Director General of the Arab Educational, Cultural and Scientific Organization (ALECSO), Professor Dr. Mohamed Ould Omar, to the ladies and gentlemen of the organizers and participants in the conference and his emphasis on the importance of the topics discussed in its sessions. The Director of the Institute pointed out the inevitability of dealing with the current developments that have resulted from the reliance on artificial intelligence in all aspects of life, especially the media in its various forms, especially in light of the events that the entire world is witnessing during this period, as He noted the interest of the Arab Educational, Cultural and Scientific Organization (ALECSO) in the developments brought about by artificial intelligence in the field of education and scientific research. The conference sessions covered many topics, including: media education and training in the age of smart technology, digital content and platforms in light of technological development, media production, digital transformation, and digital marketing communications in the age of artificial intelligence. The conference witnessed the participation of professors and researchers from the Institute’s Media Research and Studies Department with scientific research papers and photographed and recorded materials that received praise and approval from the attendees. At the end of the conference, the participants recommended that it be organized on an annual basis to keep pace with and follow up on the rapid and successive changes in the field of media, and the repercussions and impacts they have on our Arab countries.